ARCHITECTURE: Interior Design
PROJECT: Wein & Wahrheit
CLIENT: Weinkellerei Höchst GmbH
LOCATION: Sulzbach, Germany
YEAR: November 2011
SIZE: 85 sqm
TEAM: Peter Ippolito, Gunter Fleitz, Tilla Goldberg, Markus Schmidt, You Seok Na, Tim Lessmann
PHOTOS: Zooey Braun

The Weinkellerei Höchst has opened a second wine shop in the Main-Taunus shopping mall. Resembling a library of learned tomes, wine bottles fill the store from floor to ceiling along all three interior walls. A mirrored ceiling band running around the edges of the space further multiplies this effect in the vertical. Within the mirrored ceiling a canopy of glass vessels is suspended, forming a strong key visual. The light breaks in them like candlelight reflected through a glass, giving this otherwise modern setting the atmosphere of a wine cellar and conjuring up associations of epicurean indulgence. The shop façade has been drawn into the space to optimise the available area. The doors thus open outwards so as not to block browsing space within. The name and logo of the wine shop are illuminated in white on the pillar and across the lintel, giving the façade an exclusive feel. The centre of the room is formed by a group consisting of a checkout counter, an elevated table for wine tasting and a packaging station. All the fittings have been given clear and sculpted forms. Their cubic geometry emphasises the material interplay of white laminate and bleached oak. Glass and oak are the dominant materials in the space, both chosen to reference the world of wine. Their use results is a sensual ambience that appeals directly to the epicurean shopper.

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